Tag: Customer Support
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Your Customer Focus Is Your Content Marketing Superpower
Customer-focused content may be the most important part of your content marketing plan that you probably aren’t doing right. If you’re content isn’t creating real, emotional connections with your customers, then you know you aren’t doing it right. Now, that isn’t to say your content is not good. It may be pretty helpful, too. But […]
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The 4 Pillars of SaaS Online Community Management
If you’re responsible for customer service or tech support for a business that provides software, you’re probably already familiar with the term community management. It’s the way you get to expand the reach of your customer support without expanding your budget, right? Because of the dynamics of using community management for your customer service and […]